I'm Adam Juda, and I help software companies price, position, and package their work.

Would you like to learn about pricing?

• Economics for Non-Economists (free video course)
• The DUMB Model of Pricing Power
• Pricing Maturity Model
• The Pricing Manifesto

Or read my latest writing?

• Recently in the Pricing Newsletter
  • Who Is Responsible for Increasing Pricing Power?
  • Squeezes in Non-Securities
  • Pricing a Depreciating Asset
• Recently in the Pricing Blog
  • How I'd Improve Walmart's Curbside Pricing Page
  • A Framework for Evaluating Potential Offerings
  • Why Aren't You Selling Insurance?

Or receive some free advice?

• Business Strategy Robot
• Freelance Revenue Model Recommendation Robot

Or buy one of my books?

• Premium: The Missing Framework
• Strategic Pricing: The Novel
• The Software Pricing Handbook
• The Proposal: A Business Novel

Or request a consultation?

• Contact Me