Guide to Discoverability Launched
Wednesday, February 7, 2018
One of the biggest obstacles facing new entrants in a market is getting noticed.
How can vendors get in front of potential buyers and put themselves forth for consideration?
I created a working draft of a discoverability guide. It's pretty rough at the moment, but it's already a powerful resource for businesses looking to make a name for themselves.
(Remember, discoverability is one of the cornerstones of the DUMB pricing model.)